Ryan Lip-Syncing

email to artist

group lip sync

Marketing Techniques

1) Twitter is a social networking site that is used by celebrities and fans and this enables them to have a direct link to one another. In 2012, there were over 100 million users and posted 340 million tweets a day 
- There are 645,750,000 
There are 9,100 tweets tweeted every second.


2) Miley Cryus has been a very notable figure over the past 13 years, she has been a very well known actress and her singing career started on a children's program. She has many fans. on twitter she has over 18.5 million followers alone. Since leaving the children's program she has been in the public eye for her outrageous style and rebellious behaviour. She has had more bad publicity than she has had good.

3rd Septmeber - Intorduction to Media

Analysing Music Videos

• Genre/Hybrid (How do you know/Genre Conventions)
• Stereotypes + Counter Stereotypes (representation)
• Narrative, performance or concept (Does it tell a story)
• Theory
• Lyrics + how does the video fit with the lyrics
• Iconography - Artist or band and the way they are known or shown. (Costume, Prop, Tattoos, etc) E.g Michael Jackson - White Glove 
• Special Effects -CGI - How are they used?
• Lighting and what mood does it create?
• Camera work - What types of shots are they and what effect is created?
• Purpose of video - what is it trying to achieve (To entertain, To advertise)
• Product Placement - How does videos relate to other videos by that artist? Is the video advertising a product?

HOMEWORK 

Due: 12th September 

Choose a music video and analyse the above 1000-2000 words 

Structure 

• Info about song
• Evaluate whole video 

Teacher assessment - star analysis

A Level Media Progress Check - Ryan
	Assessed by		NSE - Teacher
Focus of assessment		star analysis
Relevant assessment criteria		There is excellent research into similar products and a potential target audience.
Evidence of progress/ evidence of meeting criteria		You have used a new web 2.0 tool. You have shown some basic information into Beyonce's career.
Areas to work on next/ ideas to consider		If you could look specifically at different stages of her life and consider what changes were impacted by and how her popularity changed. Reflect on what this has taught you.
Additional comments

Star Analysis