What have you done to address points from your recent assessment?

I was given feedback to show my audience reactions and feedback to our music video pitch. After hearing this, we completed an audience questionnaire and we also conducted interviews about our song to get the audiences response as to what they think would be in a video that matched our chosen song.

 Another piece of feedback was to take media theories and relate them back to relevant music videos. When analysing the conventions of alternative rock I linked the music video “Girls” By the 1975 to the Male Gaze. This helped me to decide how I wanted my video to be and whether I wanted to make sure that I link my music video to the male gaze.

 

 

Research on Props

I wanted my music video to be the best I can make it. I had to research as much as I can as to what props I want to use. On our moodboard, we decided what props we could use to make the video effective to my genre. We found the following props that suit the genre conventions.
- Smoke bombs

- Powder Paint

- Fireworks

- 'Selfie Stick'

 

 

- Flowers

- Guitars

- Balloons

These props suited our genre of music. As they are all seen as things that people will enjoy and that make people happy. I felt that these were effective as they broadcasted effectively our message that we wanted to portray which was happiness and having fun.

Camera Shots

To find out what best suited our genre, I researched camera effects. This means that we can use these to reflect our genre in the best possible ways. 

The first effect that we used was to create a vinigette filter on one of the shots. I had to play around with the effects on Adobe Premiere Pro and i found it extremely easy to place a simple filter on the shot. 

This is how the shot turned out:

I used an effect on Premiere Pro called 'circle'. I used this to create a focal point of the shot on the girl walking through the doors. I then used contrast to make the shot more defined. 

The second effect that we used was called 'Fast Colour Correcter'. We used this to change the colour of the shots so that it changed colour with every change of beat. 

This is how the shot turned out:

This is effective as the atlas changes with the shot and every thing is different colour. This adds to the happy mood of the song and makes it upbeat.

Band Social Media

Let loose First draft - The Nightshades

Conventions of Alternative Rock

Audience Questionnaire

Audience Questionnaire

What is your favourite genre of music?

Pop                        Rock                      Indie                      Punk                      Folk                        Other

What genres do you listen to regularly?

Pop                        Rock                      Indie                      Punk                      Folk                        Other

What do you expect to get from a music video?

.................................................................................................................................................................. .................................................................................................................................................................. .................................................................................................................................................................. ..................................................................................................................................................................

Do you regularly watch music videos?

                Yes                                         No

If so how do you access them?

....................................................................................................................................................................................................................................................................................................................................

How do you regularly listen to music?

                ITunes                                  YouTube                              Spotify                                 

Other

.......................................................................................................

How often to you listen to music a week?

                Once a week                      Twice a week                                     Every Day                            Other

Do you think that music videos are important for a song and why?

                Yes                                         No

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